Archives for July 2017

iYOU: Spike Up Your Career . . . Manage it as a Brand

by Aruosa Osemwegie ·

The date was the 29 June 2007. It was a Friday. I was there and they were there. I was at this humongous shopping mall and there was this really really long queue. It stretched all through the mall and further unto the street. “What in God’s name are these people queuing up for”. Those were my thoughts. And they remained my thoughts until it was reputationally-correct to ask someone. You couldn’t have imagined my shock when I got the answer. Those people were on that long queue waiting and waiting to be amongst the first people to pay and own a product. … [Read more...]